Cutting Costs By Cutting The Cord

It is no surprise that consumers are becoming increasingly dependant on their mobile phones. Whether they’re checking email, downloading videos, or making a call, users rely on these devices to stay connected. CTIA Wireless Association estimates that there are 267 million cellular subscribers within the U.S., giving cellular phones more than an 85 percent market penetration.

As the cellular market grows, traditional landlines are going the way of the dinosaurs. One reason is the tightening U.S. economy. As budgets tighten, consumers are looking for ways to cut their spending and are beginning to see their landlines as a quick way to cut costs. According to the Nielsen Company, more than 20 million U.S. telephone households (17 percent) rely solely on a mobile phone for their home telecommunications.

Despite the growing dependence on cellular phones, infrastructure issues still exist and cellular reception woes plague users across the country. Surprisingly, reception problems are no longer an issue reserved for sparsely-populated, wide-open areas of the country. Dropped calls and reception issues exist from the streets of New York to the deserts of Arizona.

As consumers look to cut the cord, they need to be able to trust that their cellular devices will keep them connected. This includes selecting the right tools that enable them to make or maintain a strong data connection.

There are several tools for consumers to consider, including cellular signal amplifiers and femtocells. Femtocell users, however, should consider the significant technology limitations of this technology including user subscription fees, single-carrier access, and the necessity for a high-speed Internet connection (See the contributed post on femtocells).

Cellular amplifiers (such as those manufactured by Wilson Electronics) do not require a subscriber fee or an Internet connection, they fully support multiple carriers on multi-frequency bands, and are available in both mobile and in-building configurations. These devices enable users to reduce dropped calls and improve performance for mobile phones and laptop data cards, allowing users to trust that their cellular device will always keep them within reach.

Contributed Blog – As dependence on cellular devices increase, what about signal integrity?
Contributor: Walt Brooks, Wilson Electronics

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